Pittsburgh Steelers
Pittsburgh Steelers Sell Merchandise On Brand Idea
When it comes the selling the hopes and dreams and playing to peoples inner feelings and ideas, no team does it better than the Pittsburgh Steelers. They have written the book on building and selling an unbreakable team image. The Pittsburgh Steelers have been able to monetarily capitalize hugely on this image through merchandise sales. The merchandise makes a buyer or a fan feel so much closer to the team. They feel like they themselves are a part of the team. The Pittsburgh Steelers fans feel like they are on the field with the team when in fact they are only just watching them on television. Merchandise sales are so crucial to building an image in this scenario because without an image, there is no team, and no sales.
The Pittsburgh Steelers logo is a simple one which at the same time conveys an everlasting image of strength and the ability to never be broken. It was this logo that allowed the Pittsburgh Steelers to sell so much of their merchandise. Their logo plays on the emotions of the millions of fans in the world that believe in the Pittsburgh Steelers organization. These are the super fans that will continuously be purchasing Pittsburgh Steelers merchandise on a regular basis in order to show their support.
These are the die-hard fans that catch the Pittsburgh Steelers game every sunday. These are the fans that you would want to market merchandise to. The chances of selling a teams merchandise is going to be much higher when you are targeting the super fans of these franchises. The fans that are going to go out and purchase the latest Pittsburgh Steelers merchandise on a regular basis, whether they buy a t-shirt of a couch cover. The selling of any kind of merchandise proves to be profitable with these fans.
These are also the fans that you will see decked out in Pittsburgh Steelers merchandise. When there is an avid fan of any team, you had better believe that they are willing to put in a decent amount of money in order to “brand” themselves for their favorite team. Key chains, cell phone covers, hats, and numerous small merchandise items will be the easiest to profit off of with these people. Although selling little items can be very profitable, it is much more profitable to sell bigger merchandise items, like Pittsburgh steelers jerseys and autographed merchandise.
The Pittsburgh Steelers built an image around their success, which has enabled them to reap very great profit rewards off of selling their merchandise to their fans, which in turn has the manufacturers of these items consistently working to try to come up with the newest and hottest selling items in order to profit even larger. The Pittsburgh Steelers will most likely be the ones rewarded in this matter. They will be able to fund their expenses and also expand with the money they earn through sales. They have been able to build a steady strong income stream through utilizing these methods, and they will be profiting for the majority of years to come.
Steelers News Blog
Steelers News on Twitter
Steelers News WordPress
About the Author
About the Author:
Chris Williams is an expert on the Pittsburgh Steelers and runs a
Pittsburgh Steelers merchandise website in his spare time.
Pittsburgh Steelers: Unstoppable
|
|
Steelers XL Miller #83 Womens S.B. XLV Jersey Look N327 $29.99 |
|
|
FRANCO HARRIS 1984 TOPPS #166 PITTSBURGH STEELERS ~ INSTANT REPLAY $0.49 |
|
|
Jerome Bettis 2006 Topps! PITTSBURGH STEELERS! NFL! $0.77 |
|
|
1968 Dallas Cowboys v Pittsburgh Steelers Program Don Meredith 3 TDs $28.45 |
|
|
PITTSBURGH STEELERS SNAPBACK MITCHELL AND NESS NFL BEN ROTHLISBERGER $25.55 |
|
|
Steelers L Miller #83 Womens Screened Jersey Look@Pics Y221 $34.99 |
|
|
Steelers S Miller #83 Womens Screened Jersey Look@Pics Y224 $34.99 |
|
|
New Pittsburgh Steelers NFL Mini Player Standee Jerome Bettis Players Inc. $7.88 |
|
|
SENIOR BOWL TENNESSEE VOLS VOLUNTEERS CHRIS SCOTT PITTSBURGH STEELERS ROOKIE $0.99 |
|
|
NFL COLLECTIBLE RUNNING BACK FIGURE – CHOOSE YOUR TEAM $11.95 |
|
|
1990 Steelers super bowl XIV cards, Sharp cards! $0.99 |
|
|
PITTSBURGH STEELERS NFL TEAM APPAREL RARE WHITE PULLOVER ZIP NECK SWEATHSHIRT LG $37.99 |
|
|
Pittsburgh Steelers Flashlight Keychain NFL New $12.25 |
|
|
2000 FLEER GREATS OF THE GAME TERRY BRADSHAW STEELERS JERSEY CLASSICS FEEL $35.00 |
|
|
2004 DONRUSS ELITE THROWBACK THREADS HINES WARD & LYNN SWANN DUAL JERSEY #/75 $45.00 |
|
|
2003 DONRUSS GRIDIRON KINGS JOE GREENE GRIDIRON CUT AUTOGRAPH #35/150 GC-13 $49.00 |
|
|
2004 Fleer Greats of the Game JOE GREENE STEELERS GOLD BORDER AUTOGRAPH GBA-JG $42.00 |
|
|
2000 FLEER GREATS OF THE GAME L.C. GREENWOOD AUTHENTIC AUTOGRAPH STEELERS AUTO $35.00 |
|
|
Football Helmet Pittsburgh Steelers Terry Bradshaw SB $299.99 |
|
|
Pittsburgh Steelers Forever squisherz $9.99 |
|
|
MEN’S NFL PITTSBURGH STEELERS BLACK SUPER BOWL CHAMPIONS 2006 SHIRT 2XL XXL SIZE $4.99 |
|
|
2010 Contenders Jonathan Dwyer auto SP Pittsburgh Steelers Georgia Tech $5.00 |
|
|
Pittsburgh Steelers Hooded Sweatshirt Youth M 10/12 $49.99 |
|
|
Pittsburgh Steelers Hooded Sweatshirt Youth Large 14/16 $49.99 |
|
|
2006 SP Authentic Willie Reid auto Pittsburgh Steelers Florida State $3.00 |
|
|
NORA WINN UNIQUE PITTSBURGH STEELERS EARRINGS NFL FOOTBALL HELMETS $9.99 |
|
|
L Pittsburgh Steelers Reverseable Champs Jacket e30 $89.99 |
|
|
Ben Roethlisberger Fathead Teammates – Pittsburgh Steelers 10″ x 16.5″ NEW NFL! $14.95 |
|
|
Steelers M Roethlisberger #7 Mens Screened Jersey L530 $49.99 |
|
|
1962 Dallas Cowboys v Pittsburgh Steelers Program Don Meredith Bobby Layne $33.20 |
|
|
Rice Heating Pads ( Pittsburgh Steelers Black ) $4.50 |
|
|
2004 SKYBOX L.E. BEN ROETHLISBERGER FUTURE LEGENDS STEELERS ROOKIE #15 $9.00 |
|
|
2006 TOPPS FINEST BEN ROETHLISBERGER BLUE REFRACTOR #181/299 STEELERS 108 $8.50 |
|
|
1998 Bowman Chrome HINES WARD Rookie RC #27 $10.00 |
|
|
2007 Topps Chrome SANTONIO HOLMES RED REFRACTOR TC29 Uncirculated #58/139 REF $15.00 |
|
|
NFL Pittsburgh Steelers Chef Hat and Apron Set $15.00 UPC: 657000000000Express your FANHOOD while grilling! The apron & chefs hat both come in twill blend and feature the full color logo of your favorite NFL team. The chefs hat features adjustable Velcro on the back to insure a comfortable fit. A perfect gift for tailgating or backyard grilling!… |
|
|
Pittsburgh Steelers Kitchen Towel Combo $5.50 This Pittsburgh Steelers Kitchen Towel Set from Wincraft is perfect to clean up at the tailgate or around your home bar or kitchen. It includes a 16″x25″ and a 11″x18″ towel that are white and feature the official Steelers logo on them…. |
|
|
Motorhead Products NFL 4-Piece BBQ Grilling Utensil Set NFL 4-Piece BBQ Set – This unique cooking set would make a great gift for the NFL Football fan (or yourself) in your life. The stainless steel tools are about 14″ long, and includes a spatula, fork, basting brush and tongs. The molded ABS plastic handles feature a mylar badge with your team’s name and logo. Another nice touch is that the spatula also has the team logo etched on the flat base of th… |
|
|
The Kendalls: 16 Greatest Hits $7.46 Until the mother-daughter team the Judds came along in the early ’80s, this late-’70s father-daughter tandem specializing in cheating songs probably raised more arched eyebrows than any duet in country history. But they sure sounded great, and they still do. Jeannie’s crystalline soprano was all innocence on songs like “Heaven’s Just a Sin Away,” “Sweet Desire,” “Teach Me to Cheat,” and “Pittsburg… |
|
|
Here We Go: Steelers Fight Song 2007 and 2008 $4.72 … |
|
|
Here We Go! the Steeler Fight 2005 $5.00 Created By Moonlight Entertainment… |
|
|
Pittsburgh Steelers:Championship Years [VHS] $19.99 … |
|
|
Super Bowl XXX – Dallas Cowboys Championship Video [VHS] $9.95 The team of the 1990s? The Denver Broncos will be the choice of sentimentalists and those with short memories because of the John Elway-inspired Super Bowl wins in 1998 and 1999. But if you’re going to be honest, the answer has to be the Cowboys. The fabulous offensive troika of quarterback Troy Aikman, running back Emmitt Smith, and trouble-filled wide receiver Michael Irvin led the Cowboys to th… |
|
|
NFL / Pittsburgh Steelers 1997 Team Video [VHS] $4.47 … |
|
|
Pittsburgh Steelers Art Glass Night Light $13.55 This decorative nightlight combines beautiful hand-painted glass with your favorite team logo! Measures 4.625 inches tall by 4.625 inches wide…. |